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According to Salesforce.com, Pinterest has become a key part of corporate digital marketing strategies.Before 2013, Pinterest only accounted for about 2 percent of global social-mediated sales, but by May 2014 that was up to about 23 percent.
Pinterest allows users to save images and categorize them on different boards.
The most popular categories, as of March 2012, were home, arts and crafts, style/fashion, and food.
Pinterest's early growth wasn't as Silbermann has expected.
Now that Pinterest lets marketers access the data, companies can view user comments on the product to learn how people like or dislike it.
A 2013 study on Pinterest practices found that "repinning" was the most popular action by users, followed by likes, and lastly, commenting.
Arabic, English, Norwegian Bokmål, Czech, Danish, Dutch, Finnish, French, German, Greek, Icelandic, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Russian, Slovak, Spanish, Swahili, Swedish, Turkish, Bemba, Ukrainian Pinterest is a web and mobile application company that operates a software system designed to discover information on the World Wide Web, mainly using images and on a shorter scale, GIFs and videos.
The site was founded by Ben Silbermann, Paul Sciarra and Evan Sharp.Noted entrepreneurs and investors include: Jack Abraham, Michael Birch, Scott Belsky, Brian Cohen, Shana Fisher, Ron Conway, First Mark Capital, Kevin Hartz, Jeremy Stoppelman, Hank Vigil, and Fritz Lanman.Initially, there were several ways to register a new Pinterest account.Users will see prices, be able to select specific types of a product (like the color), and then they can tap the button to buy the product. In December 2015, Pinterest launched a new way for users to monitor price drops on buyable pins."When users save pins, they’ll get a heads up when a price drops in the form of an in-app notification and an email.or be implemented by a webmaster directly on the website.